When DDB Mudra, Bangalore moved into their new office, the freshly painted white walls were in desperate need of some TLC.

Working closely with my art partner, we conceptualized an installation that would help creatives overcome mental roadblocks by taking their minds to unusual places. It consisted of two spinning wheels, with thoughtfully selected words on them. When the wheels spun, they landed on funny, bizarre and sometimes inspiring combinations.

We named the installation as that was the distance between each word on the wheel.

DDB OFFICE, INDIA
Six Degrees

MUTANT BEER

PLASTIC MIST

MARTIAN OCTOPUS

DRUNK FREUD

ETERNAL INC

DISCO WALRUS

GANGSTER POP

HOLY NIMBU

CHERRY LUST

CLOCKWORK FIZZ

MUTANT BEER • PLASTIC MIST • MARTIAN OCTOPUS • DRUNK FREUD • ETERNAL INC • DISCO WALRUS • GANGSTER POP • HOLY NIMBU • CHERRY LUST • CLOCKWORK FIZZ •

STICKY ECSTASY

MUTANT DICE

CHIC BANANA

WARHOL ELIXIR

FANTASY BEER

ECHO MARTINI

BLURRY UNDIES

CHOCOLATE OCTOPUS

PANDORA'S SILENCE

DUCT-TAPED AURA

STICKY ECSTASY • MUTANT DICE • CHIC BANANA • WARHOL ELIXIR • FANTASY BEER • ECHO MARTINI • BLURRY UNDIES • CHOCOLATE OCTOPUS • PANDORA'S SILENCE • DUCT-TAPED AURA •

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